How Apple's Desire for Control Leads Away From Intel's Chips

How Apple's Desire for Control Leads Away From Intel's Chips

Apple could start using its own chips in Mac desktop and notebook computers as soon as 2020, Bloomberg reported.

People familiar with the plans told Bloomberg that the "Kalamata" initiative is in the early developmental stages, but Intel stock prices closed 6pc down and dropped as much as 9pc when the news was first reported.

Today, Taiwan-based Digitimes Research reported that Apple is working with Taiwan Semiconductor Manufacturing Company to produce small microLED panels for use in the Apple Watch and other wearables.

Intel and Apple declined to comment. If true, it looks like the Cupertino company is toying with the idea of custom Mac chips.

At the same time, this decision will allow faster Apple to bring new features to all their products and stand out from competitors. The move would also help Apple to more tightly integrate new software and hardware, which could potentially result in better battery life.

Brazil's Lula says he will turn himself in, maintains innocence
A former Brazilian president who has defied a judge's order to go to prison over corruption is holed up in a union headquarters. Police have made clear they do not want to take da Silva with force at the union, a confrontation that could turn violent.

American Financial Network Advisory Services LLC cut its stake in shares of Apple (NASDAQ:AAPL) by 7.2% during the fourth quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission (SEC).

Apple's Mac computers accounted for less than 6% of Intel's expected $65bn (£45bn) sales revenue this year, which is around $4bn (£2.8bn).

The tech giant, which already makes all hardware for its iPhone and iPad devices, wants to manufacture processors in-house as part of an plan to make Apple products work together "seamlessly".

Indeed, Intel shares dropped more than 9 percent on the news. According to supply chain analysis by Bloomberg, Apple offers Intel with about 5 percent of its annual revenue. It's unclear whether such a big revamp of Apple's MacBook and iMac lines would also include the introduction of MicroLED screens.

Intel has dominated computing processors for more than a decade, taking market share from Advanced Micro Devices Inc., its only rival in the market. The Apple Watch has its own Apple-developed chips too, as does its Bluetooth headphones. Since then, the partnership has remained rock steady, but Apple has made great strides in chip development for other electronics verticals, including the W-series for Bluetooth headphones, the S-series for the Apple Watches, the A-series and customised GPUs for the iPhones. Though it could also just mean Apple is experimenting with different kinds of prototypes while it readies its new generation of computers.

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