Facebook Removing Trending News Section From Home Page

Facebook Removing Trending News Section From Home Page

Trending is being pulled from Facebook next week and it will also remove products and third-party partner integrations that rely on the Trends API, the company said.

When Facebook launched "trending" in 2014 as a list of headlines to the side of the main news feed, it was a straightforward move to steal users from Twitter by giving them a quick look at the most popular news of the moment.

Mark Zuckerberg, Facebook's CEO, later met with conservative commentators and leaders to defuse an uproar over the allegations.

With Trending getting axed, Facebook is prepping the launch of several new features for news, which the company says consumers increasingly prefer to get in video.

In 2016, a report alleged that Facebook employees.

The operational and algorithmic surgery evidently did not have the desired effect.

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Trending Topics was one of those Facebook features that seemed sensible on paper, but in practice turned out to be a major headache for the company.

In a surprising Friday news dump, Facebook announced it will remove the Trending news section from its website and app. "News Video in Watch" will allow people to see live coverage, daily news briefings and exclusive content.

"There are other ways for us to better invest our resources", Hardiman said. But over time, the section failed to gain much traction among users, the company said Friday. According to the company, the Trending box has been available in only five countries - the U.S., Canada, U.K., India and Australia - and accounts for less than 1.5% of clicks to news publishers on average. The "breaking news" tag, which is being tested by 80 publishers, has caused a 4 percent increase in people clicking through links and an 11 percnent lift in people sharing those stories.

Facebook is now testing new features, including a "breaking news" label that publishers can add to stories to distinguish them from other chatter.

Today In: We're testing a dedicated section on Facebook called Today In that connects people to the latest breaking and important news from local publishers in their city, as well as updates from local officials and organizations. It also proved problematic in ways that hinted at Facebook's later problems with fake news, political balance and the limitations of AI in managing the human world.

Hardiman said ending the trending section feels like letting a child go.

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